In an ironic response to accusations of promoting homosexuality, Gay Times magazine ran a feature whereby various agencies were asked to create promotional pieces to “recruit men to the homosexual way of life” >
The TVC for Stella Artois was shot over two halcyon days on The Boulevard de la Croisette. See it here >
STELLA ARTOIS CANNES
ASOS CATTY CATS
BOOTS OPTICIANS
HELLO ASOS
IN THE COMPANY OF KIDS
SCHWEPPES @ CHRISTMAS
Watch a series of idents documenting the curious phenomenon of cat chat >
Listen to the radio spot here >
PIMM’S BBQ
A selection of Pimm’s summer radio based around the joy of a refreshing drink and barbecue combo >
PR for Kids Company, a London based charity who provide emotional support for vulnerable inner city youths. Read more >
DIET COKE PUPPETRY
Little marionettes go big to amplify the Love it Light campaign, whilst girls go wild for the world’s biggest girl band >
DO YOU HAVE A FETISH (YET)?
Bringing a world of alternative desires to a book of inimitable squalor, you are invited to come deep inside this body of strange seduction >
Before the idents arrived, the brief sounded rather different >
EDITORIAL ART DIRECTION
Given free reign to re-design a previously illustration only publication was an art-directional wet dream >
THE FLUSHABLE DAILY CALENDAR ARRIVES
Ever wished you had something else to play with in the toilet? >
TED BAKER WINDOW DISPLAY
Is that a window full of flying chicks? >
THE POWERADE GAMES 2010
Rooney finally meets his match, and it’s about as pretty as Wayne Rooney. Click through to see amplification ideas for the campaign >
PHONETICARDS
A range of gift cards that need more than a passing glance to digest >
HEADLINING ACT
Feel good. Feel good. Must feel good >
TV idents for Schweppes over the festive period. Directed by Tom Kuntz they featured the voice of Martin Freeman amongst other British stars. Click gently and watch closely >
CREATIVE FEATURES
I received a text asking if it was me on the front of Creative Review, that month the answer happened to be “yes” >
BOOTS No7
A sensorial splash of makeup play >
IT’S ALL POLITICS
The campaign for open primary elections >
EVERYBODY ILLUSTRATED
The industry can be a little incestuous what with all our connections to him, her, Bob and Sue. This is was an e–card / web page that brought many of these connections together >
CAMPAIGN REVIEW
It was fantastic to get an appraisal from Ogilvy’s Creative Partner Will Awdry >
WORLD’S SMALLEST ICE RINK
Even the tiniest rink should make use of the little ad space it has. Click through to see some of the cold and faux promotions >
EVERY CARD A CHRISTMAS CARD
Don’t bin that tasteless Tenerife card from uncle Kev, transform it into a timely Christmas message to Aunty Petunia >
THE BRITISH LIBRARY
Typographic posters illustrating quotes from a range of literary and non-literary figures >
THE CASTLEFIELD GALLERY
Promotional material for ‘Swap Cumbria; Take The Pennines’ exhibition >
STOCKING FASHION
The Mother Father Christmas stocking >
DO THE 4GB SHUFFLE
1 gargantuan canvas + 2031 tracks too many. An art piece for the Mercury Music Prize that took more than a little work >
DEBORAH MEADON’S DOLLS
A limited edition range of Youdoodolls for Dragon’s Den winner Sarah Lu >
PROMOTING HOMOSEXUALITY WITH LEO BURNETT ET AL
XFM OOH
The only X you should listen to at 6am >
BACKSTAGE P-ASS
Backstage photography at The No Frills graduate fashion show >
SKETCHING OUT ON THE CATWALK
PORTRAITS
MASK PHOTOGRAPHY
From actor’s headshots to editorial imagery, it’s always fun to shoot someone in the face >
HOLD THAT POSE
Series of muscle portraits for Men’s Health magazine >
Catwalk illustrations for Amelia’s Magazine >
Photographing masked male models >
ALBUM ARTWORK
Art direction and illustration for Crossword Records >
© 2010 by Joseph Keirs